THE RISE OF SOFT SAVING CULTURE IN GEN Z

The Rise of Soft Saving Culture in Gen Z

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor years, economic success followed an acquainted pattern: make gradually, save boldy, get a home, and prepare for retirement. But Gen Z is coming close to money with a fresh point of view. Rather than concentrating solely on long-lasting build-up, this generation is prioritizing equilibrium, h

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